LEAN PRINTING & PACKAGING
Printing & packaging is the industry that procures, converts and delivers the materials necessary to create a product’s distinct brand look and appeal. A typical company in this industry is procuring raw materials, shaping them, printing on them, and finally delivering them to the consumer goods companies. Consumer goods companies will then use them to package their products and sell them to the end customer. The overwhelmingly high variety and precision that characterises the industry has resulted in the existence of lots of small, specialised converters. These converters are being squeezed between big raw materials producing/sourcing companies on one side and big consumer goods companies on the other side, with little room to negotiate.